What is GDPR?

The GDPR is coming.

You may have heard the term GDPR and wondered what it means. On May 25, 2018, a new landmark privacy law called the General Data Protection Regulation (GDPR) takes effect in the European Union (EU). The GDPR expands the privacy rights granted to EU individuals, and it places many new obligations on organisations that market to, track or handle EU personal data, no matter where an organisation is located. Xenogenix and Salesforce are here to help our customers in their efforts to comply with the GDPR through robust privacy and security protections.

What is the GDPR?
A new comprehensive data protection law in the EU that updates existing laws to strengthen the protection of personal data in light of rapid technological developments, increased globalization, and more complex international flows of personal data. It replaces the patchwork of national data protection laws currently in place with a single set of rules, directly enforceable in each EU member state.

What does the GDPR Regulate?
The GDPR regulates the “processing,” which includes the collection, storage, transfer or use, of personal data about EU individuals. Any organization that processes personal data of EU individuals, including tracking their online activities, is within the scope of the law, regardless of whether the organisation has a physical presence in the EU. Importantly, under the GDPR, the concept of “personal data” is very broad and covers any information relating to an identified or identifiable individual (also called a “data subject”)

What is Salesforce’s GDPR Commitment?
Salesforce are committed to compliance with the GDPR. Salesforce are also dedicated to helping customers comply with the GDPR, currently working to make enhancements to the full range of products, contracts and documentation to support compliance with the GDPR.

For more information you can visit the Salesforce GDPR website here,

Xenogenix will post updated information as it becomes available to ensure you are as up to date as possible with any changes regarding GDPR. For any questions regarding this subject matter call 08456 525 625 or fill in the form and we will get back to you.